Today let’s talk about the importance of list building and 4 reasons why you need to start your own newsletter right now.

I don’t know about you, but I’m in the mood to switch up the game and stop relying so heavily on social media and start focusing more attention on my building my email list and reaching my audience in their inbox. 

Before you think I’m totally insane: I’m not jumping ship on social media, I promise  (I’ll actually be sharing how it can help you list build in just a few weeks), but I am going into the Fall season with Newsletter content as a top priority, and I think you should too.  

Read my newsletter HERE!

*If List Building has been something on your “to-do” for far too long but you’re just confused about how to get started, be sure to check out my course, The Profit Plan, where I teach you all you need to know!  

ONE: Keeps your customers up to date.

Newsletters, of course, help keep your customers and prospects up to date with all that is happening in your business. They give you access to the inboxes of your ideal clients and it’s so important that you use them to help grow your brand and build your value and credibility.

TWO: Comes with a great return on investment. 

Did you know that for every $1 spent on email marketing, you can expect an average return of $42? I’m no gambler, but that sounds like pretty good odds to me! At such a low entry rate with a high return, it’s the perfect option for any business owner, no matter your budget! 

THREE: Offers a more personal connection. 

Showing up in someone’s inbox is simply far more personal than making a post for the masses. The more personal you can become with your customers, the more they will begin to like you, know you, and trust you. And that’s when you get them to buy in and believe in your work! That’s the sweet spot! 

FOUR: Remains one of the top ways to reach your ICA. 

A recent 2022 poll shows that email list building came out among the most popular and effective ways to reach your ideal client. In such a fast-paced, ever-changing world, consumers are looking for something fresh and new. And while Newsletters may seem like a thing of the past, they’re actually where people prefer to consume the majority of content! 

You may be sitting there totally on board with why you should be using newsletters to grow your business, but you’re clueless on where to even start. Don’t stress. Trust me, I get it. When I first started writing newsletters, I had no clue how to begin. But with years of trial and error, I’ve cracked open the surface of list building and I’m sharing all of my secrets in my course, The Profit Plan. 

Click here to learn more!

I think we can all agree that newsletters are critical to the success of your business, and there are so many tools available to help you create beautiful ones, but how do you know who to send them to? 

That’s a great question, so let’s spend some time this month talking about how to grow your email list! Tune in next week for the start of a 4 Part Blog Series all about how I am planning to continue to build my email list and capture an engaged audience! Let’s do this together, shall we?  Thank you for reading the importance of list building and 4 reasons why you need to start your own newsletter right now!

For even more content on building a business with the skills and hours you already have, be sure to check out:

The Profit Plan for everything you need to start earning consistent income!

The Business Starter Kit for getting your business off the ground and out into the world!