Hi! I'm Melissa Koehler! A certified coach, Enneagram trained, podcasting educator! Grab your favorite drink and stay awhile! Learn more about me right over here!
Have you ever spent any time getting connected to the reasons why you started your business? Are you struggling to figure out where your are truly passionate?
When you can connect to something deeper than “I just want to be able to take my family on vacation”, or “I really want to be able to eat out a couple of nights a week”, or “I would love to be able to contribute to my family financially,” when things get tough, knowing the real deepness, knowing that thing that is pushing you forward, is so much more powerful. When the going gets tough, and it will, your why is going to be what pushes you to continue moving forward. And it may even be the thing that propels you into that next step or the next level of your business.
My why has changed a few times over the years and that’s okay. It can be ever-changing, ever-evolving as you grow and change. In the beginning, I wanted to provide freedom for my family. Financial freedom and time freedom. And while that is still true today, I dug a little deeper and discovered that my why has changed into the fact that I don’t ever want to go backwards. I never want to feel the way I did when I was younger. The feelings of uncertainty and all the emotions that went along with that is something I never want to experience again. So not going backward is huge for me and it’s the reason I keep pushing myself forward!
Does your product or service make people’s lives easier? Better even? It should; that’s how you stay in business! But more importantly, your reason for starting your business and sticking with it could be hiding right in your passion for helping others with the things you have to offer!
When you would sit around daydreaming about life, what did you dream about? What did you hope for in life as an adult? Chances are your desires then, aren’t that far away from your desires now. It’s possible that the very things you hoped your life would include back when you were young is the very thing you’re still chasing and trying to achieve today!
What is it that you would do no matter who was watching? Turn into the ultimate mama bear when someone is after your kids? Dance like no one was watching or dance even if they were? What is it that you are so passionate about that shame has no place in your story? When you love something so much, you don’t care who knows it, chances are there is a WHY and passion buried deep in that desire!
Maybe it’s not even your WHY that you can’t get connected to. Maybe you know why you would want to start a business but you just don’t know what that would be. Maybe you know you were meant to start something new but you’re not 100% sure exactly what that looks like.
If that feels like you, I created the perfect guide to help you walk through those feelings and come out on the other side with a brand spanking new vision for how you can take what you have today and turn it into a business that will support your family for years to come.
Join my free training and learn how to become equipped to turn a dream or even a side hustle into a profitable business. And the best part is you don’t have to have a ton of free time to make it happen!
Regardless of whether you are trying to uncover your dream business or your WHY behind finally running your dream business, it takes time and intention so don’t rush this. Don’t just stop reading this and go on with your day. Be sure to take time to really, truly think about your WHY and let yourself get so connected to it that you wouldn’t ever dare give up on it! I can promise that it will keep you going on the hard days and that’s when you need this clear vision the most!
I hope these words leave you fired up to discover your WHY and how it can propel your business and your family forward! I hope you can now dig deeper to uncover your “why”! Post it on your mirror, frame it on your desk, get connected to it and keep it in front of you so you never forget why you put in the work!
For even more content on building a business with the skills and hours you already have, be sure to check out:
The Blush Pages Membership for monthly business content curated exclusively for members!
The Profit Plan for everything you need to start earning consistent income!
The Business Starter Kit for getting your business off the ground and out into the world!
An exclusive look inside the truth behind what it takes to grow on Instagram, learn from my mistakes and what YOU can do today to start growing.
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More small biz #realtalk, head-shaking mom moments, pinktastic photography, and excessive wanderlust right this way...
More small biz #realtalk, head-shaking mom moments,
pinktastic photography, and excessive wanderlust right this way...
Exclusive content designed to grow your business delivered right to your inbox twice a month! Don't miss out on the totally free and totally worth it bonus content!